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Research Article

E-Trade Finance: The Case of B2BeX

BOCK1 · YounJung Kang,이원준/LEE, WON JUN1 · YounJung Kang2 · Harish Pai2 · Low Shu Tuan2 · Maravampalayam Subaanadavasan Ning Jing2 · Ong Min Hui Jacinta2 · Srinivasan Ash2 · BOCK

1 Sungkyunkwan University, 2 National University of Singapore

Published: January 2010 · Vol. 14, No. 1 · pp. 41-72
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Abstract

Standard Chartered Bank has developed a Web-based B2B exchange called B2BeX, a banking solution that supported international e-trade. B2BeX was later expanded to supply chain finance (SFC), and integrated with the working-capital requirements of the supply chain. This feature ensures stickiness for B2BeX, and makes it difficult for users to turn over to competitors’ systems. Via the implementation of a banking solution, Standard Chartered Bank was able to address many of the legal, credibility, and document exchange issues relevant to international trade. Additionally, SCB pursued a differentiation strategy in order to achieve ascendancy over competitors such as Citibank (CitiDirect) and DBS (db-dBills). Connection and integration among multinational corporations (MNCs) and small- and medium-sized enterprises (SMEs) in the supply chain are facilitated by credit risk management. In this study, using the case of B2BeX, the role and functional features of banks were evaluated, including their efficacy in the settlement of e-trade transactions.