This case describes the process of integrating Kia Motors by Hyundai Motors after its acquisition in October 1998. It shows the industry background before the acquisition, restructuring activities after the acquisition, and success factors in revitalizing Kia Motors. With Kia Motors as its key division, Hyundai Motors could achieve economies of scale and scope as well as broadened global market access. With intensifying global competition in and around Korea, however, Hyundai Motors still faces many managerial problems.