Understanding Public-volunteered Cause Marketing : Focused on Samsung Guide Dog School’s Program and Volunteers’ Activities

Dongwon Min

Korea Business Review · Vol. 18 No. 4 · pp. 1-25 · November 2014

Shared Growth in LG Electronics: Developing Conceptual Model

SANG GIL, JEON · Wei Tang

Korea Business Review · Vol. 18 No. 4 · pp. 27-58 · November 2014

Creating Shared Value Case Study -SPC Group-

Lee Kyoung Woo

Korea Business Review · Vol. 18 No. 4 · pp. 59-79 · November 2014

Economic Recession and Hyundai Heavy Industries - Strategies to cope with the risk factors of heavy industry

PARK · JINSOO · Youngseok Choi

Korea Business Review · Vol. 18 No. 4 · pp. 81-104 · November 2014

A Study of Evaluation on the First CJ Returnship

Choi · Choi

Korea Business Review · Vol. 18 No. 4 · pp. 105-130 · November 2014

Binggrae’s Reinforcement Strategies for their Market Leader Brand: The Case of Yoplait

Ahn, Hee-Kyung

Korea Business Review · Vol. 18 No. 4 · pp. 131-158 · November 2014

Role and Task of KOCCA for Promotion of Contents Industry in Korea

Chang Jo Yoo · Park Heung-Soo

Korea Business Review · Vol. 18 No. 4 · pp. 159-182 · November 2014

CJ Bibigo’s Market Expansion Strategy: Should It Go West or East?

Jaeseok Jeong

Korea Business Review · Vol. 18 No. 4 · pp. 183-210 · November 2014

Understanding Bitcoin : From the Perspective of Monetary Economics

Jooyong Jun

Korea Business Review · Vol. 18 No. 4 · pp. 211-239 · November 2014

Rethinking Competencies of Social Enterprises as a Way to Create Shared Value: Policy Analyses from a Perspective of Competitive Advantage*

Sang Mi Cho · Erica Yoon Kyung Auh · Sujeong Jeong · Kyung Hwa Kim

Korea Business Review · Vol. 18 No. 4 · pp. 241-265 · November 2014

Proliferation of Retailer’s Brand and Implication for the Manufacturers’ Counterstrategy and Public Policy

Jae-Wun Cho

Korea Business Review · Vol. 18 No. 4 · pp. 267-295 · November 2014

The Relationship between Profitability and Organizational Growth of Small and Medium-Sized Enterprises: Moderating Effect of High Performance Work System

Ok · Ok

Korea Business Review · Vol. 18 No. 4 · pp. 297-323 · November 2014

Modeling Affective experience and Emotional Labor Process in the Workplace: Grounded Theory Approach

Hyosun Kim

Korea Business Review · Vol. 18 No. 4 · pp. 325-356 · November 2014