A Study on the Strategy of Customer Engagement - Focused on the case of Snow Peak -

Nam Hyung Kim · Sang Ho Song

Korea Business Review · Vol. 22 No. 2 · pp. 1-30 · May 2018

Strategic Plans to Make KEPCO’s CSR and CSV Revive

Su-Yol Lee · Yu-Sang Kim

Korea Business Review · Vol. 22 No. 2 · pp. 31-52 · May 2018

Case Study on LOTTE Female-friendly Initiatives in the Lens of Ely & Thomas Diversity Process

Joong Hak Lee · Kyeongyong Kang · Sang Hyeon Sung

Korea Business Review · Vol. 22 No. 2 · pp. 53-70 · May 2018

The Improvement of Non-Profit Organization Accounting System

Kyu An Jeon

Korea Business Review · Vol. 22 No. 2 · pp. 71-98 · May 2018

Principles and Cases of Contradiction Solving for Creative Innovation

Jung Suk Hyun · Chan Jung Park

Korea Business Review · Vol. 22 No. 2 · pp. 99-126 · May 2018

The Effects of Desirable or Feasible Free Gifts on the Attitudes and Purchase Intentions toward Promotion Packages: Focusing on Moderating Effects of Temporal Distance of Purchases*

Wooseop Lee · Jinyong Lee

Korea Business Review · Vol. 22 No. 2 · pp. 127-154 · May 2018

Enhancing the Competitiveness of Korean Firms: Dynamic Capabilities Perspective

Moon-Goo Huh

Korea Business Review · Vol. 22 No. 2 · pp. 155-176 · May 2018

Study on the Change of Marketing Strategy through Data Mining Technique

Dae Jin Kim · Da in Park · Jong Seok Park

Korea Business Review · Vol. 22 No. 2 · pp. 177-194 · May 2018

Accounting Information and its Characteristics of Listed Hansang Companies - KOLAO Holdings and COWELL E Holdings Cases

Soo Young Kwon · Kyoung Chol Jung

Korea Business Review · Vol. 22 No. 2 · pp. 195-216 · May 2018

Accounting Information and its Characteristics of Listed Hansang Companies - KOLAO Holdings and COWELL E Holdings Cases

Kim, Yongjune · Myung-Su Chae · Geumchul Um · LEE MIN HWAN

Korea Business Review · Vol. 22 No. 2 · pp. 217-242 · May 2018