A Case Study of Multiple Pivots Anchored on POS Systems*

Jungeun Kim · Byungtae Kang · Jungwoo Lee

Korea Business Review · Vol. 25 No. 1 · pp. 1-25 · February 2021

Interfirm Rivalry in Action: An Exploratory Study of Multiplex Theaters in Korea

Shinhye Ahn · Wonseok Choi · Seung Ah Theresa Cho

Korea Business Review · Vol. 25 No. 1 · pp. 27-55 · February 2021

Beyond K-POP Paradigm: Value Creation driven by Big Hit Entertainment’s Korean Culture Innovation*

In-Hye Lee · Sang-Jib Kwon

Korea Business Review · Vol. 25 No. 1 · pp. 57-77 · February 2021

Design Thinking: Case Studies and Implementation Methodology

SangGuen Yang · Ingoo Han

Korea Business Review · Vol. 25 No. 1 · pp. 79-104 · February 2021

Case Study on Performance Decline of One of Kakao Kids and Avoidance of Designation as Administrative Issue*

Chan-Hyu Shin

Korea Business Review · Vol. 25 No. 1 · pp. 105-134 · February 2021

A Study on the Effect of Attachment to Idols on the Intention to Destination Preference and eWOM - Focusing on Attachment Theory and Meaning Transfer Theory*

Yeirn Yhee · Jin Young Kim · Won Seok Lee · Chulmo Koo

Korea Business Review · Vol. 25 No. 1 · pp. 135-154 · February 2021

Causal Relationship Between Eco-Friendly Agricultural Product Service Quality, Perceived Value, and Purchase Intention: The Moderating Effect of Gender and Education

Hong Gwon Yoon · Hyeog In Kwon

Korea Business Review · Vol. 25 No. 1 · pp. 155-187 · February 2021

Team Coaching and the Performances of Startup Team: The Case Study of Startup Support Program in ‘S’ Univeristy

Sukhee Youn · Seungkwon Jang · Sunyoung Jung · Sumi Cho

Korea Business Review · Vol. 25 No. 1 · pp. 189-215 · February 2021