Korea Business Review
Edited by: Hyounggoo Kang Print ISSN: 2951-3596 Online ISSN: 2951-360X © The Korean Academic Society of Business Administration Frequency: Quarterly: February, May, August, and November
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Research Article
New Category Creation in Cosmetics: Amore Pacific’s IOPE Air Cushion
AssociateProfessor(),School of BusinessAdministration, Chung-AngUniversity
Published: November 2016 · Vol. 20 No. 4 · pp. 45-70
DOI: https://doi.org/10.17287/kbr.2016.20.4.45
Abstract Full Text
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