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Research Article

A Case Study on the Market Outlook Based on Scenario Planning: Focusing on the Domestic Pork Market

Namgyoo K. Park1 · Wanjin Jang2

1 Professor, College of Business Administration, Seoul National University, First author, 2 Ph.D. Candidate, College of Business Administration, Seoul National University, Corresponding author

Published: November 2015 · Vol. 19 No. 4 · pp. 27-48

DOI: https://doi.org/10.17287/kbr.2015.19.4.27

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